We spend too much time on support and the phone
Sound familiar?
- The same questions fill the phone every day
- Customers wait in a queue when things are busy
- Expensive hours go on repeating price, stock and status
What this is about
Every day goes on answering the same questions
Self-service means the customer can look up your own figures: price, stock and order status, without calling. Today each of those answers takes a lookup in a system the customer cannot reach.
- Why the phone rings
Price, stock and status sit in systems only your own people can get into, so a quick question turns into a phone call. Every new item number is a new version of the question about price and lead time, including from the customers you already have.
- What the calls cost
The people who know the goods best spend their hours reading a figure out loud. In the busy periods the important enquiry waits exactly as long as the easy one.
- When the data will not hold
Unreliable stock or price data makes the damage worse, not smaller: the customer sees the wrong figure with her own eyes and calls anyway. The groundwork has to come first.
Self-service only answers what has one unambiguous answer. Anything that calls for judgement stays with your people, and they get more time for exactly those.
Before we build anything
Hours are easy to feel and hard to count. We count them first.
The safe route
How we start, without you committing to anything big
- Step 1
Clarification meeting
A short conversation about where there is most to gain, and what it is worth. Free and without obligation.
- Step 2
Digital pre-project
We look at what your customers most often call and write about. You get a concrete recommendation with numbers behind it, and if it does not pay off, we say so. A fixed price that is offset against the first stage if you build on within 90 days.
- Step 3
Development in stages
We build in stages at a fixed price and take whatever pays for itself fastest first. After that, operation and support from the people who know the solution.
You can stop after each step without the effort being wasted.
What the solution usually consists of
We decide exactly what is needed together
Exactly what it takes, we work out together in the pre-project. A challenge like this one we usually solve with one or more of these approaches.
- Digital advice Strategic use of technology and support for your processes, so you get overview, control and better insight into your own data. It is part of most projects.
- Self-service Giving customers or colleagues a portal or app where they find answers and act for themselves.
Ready to talk to us?
Contact usA concrete example
This is what it looks like once it is solved

Bygma Proff app: engagement and personal service
Frequently asked questions
What can customers do for themselves?
How do we know customers will actually use self-service instead of calling?
Can the portal show price and stock in real time?
What about the customers who are not digital?
What does it cost, and how do we get started?
How long before we feel an effect?
What if it does not work, can we stop along the way?
Do we own the code and our data afterwards?
You are a smaller agency, do you fit our size?
Related challenges
These often go together
Solve one and these tend to turn up alongside it. See how we approach them.
- Customers & sales Customers cannot order, find or book for themselves Without good self-service you lose orders and repeat business, also outside opening hours. See what can be done
- Customers & sales Every customer of ours has their own prices and agreements The catalogue price does not say what the customer pays, so every enquiry takes a person. See what can be done
- Customers & sales Our product is complex and hard to explain The value has to be explained in a meeting, because the website describes the product instead of showing it. See what can be done
We work with many different challenges, and they hang together more often than you would think.
See all challengesDo you want to take load off the phone?
- A reply from one of us by the next business day.
- A no-obligation review of your situation.
- Clarity on which options are relevant to you.
- A concrete plan, if you choose to go ahead.
Thanks for the feedback.