Challenge · Customers & sales

Every customer of ours has their own prices and agreements

The catalogue price does not say what the customer pays, so every enquiry takes a person.

Sound familiar?

  • The customer calls to find out what the product costs them
  • Agreements sit in systems the customer cannot see
  • One salesperson knows the agreement, the rest have to ask
Customer standing with the product in hand, calling to be told their own price, while several different price tags lie on the counter

What this is about

The price exists, but the customer has to ring for it

Customer-specific pricing means the customer sees her own net price, taken straight from the system where it is already calculated. Today the agreement sits in a system the customer cannot see, so she has to ring for a figure that already exists.

  1. Why a person has to step in

    The price depends on the agreement, the quantity and sometimes the geography, and the rules live inside the ERP. The customer can see neither, so the lookup becomes a job for a salesperson.

  2. What the lookup costs

    Every lookup costs a salesperson time she could have spent selling. Often only one person in the company knows the agreement well enough to answer without checking.

  3. When the rule does not exist yet

    The price is in practice set case by case by somebody. Then the rule does not exist yet, and it cannot be shown either, until you agree on it internally.

The pricing logic stays in the ERP, and a layer on top of it shows the customer exactly the figure the salesperson would have looked up.

Seen from the customer’s side

Your customers cannot see your systems. They can only feel how long it takes.

The safe route

How we start, without you committing to anything big

  1. Step 1

    Clarification meeting

    A short conversation about where there is most to gain, and what it is worth. Free and without obligation.

  2. Step 2

    Digital pre-project

    We map out where your agreed prices live, and what it takes to show the right price to the right customer. You get a concrete recommendation with numbers behind it, and if it does not pay off, we say so. A fixed price that is offset against the first stage if you build on within 90 days.

  3. Step 3

    Development in stages

    We build in stages at a fixed price and take whatever pays for itself fastest first. After that, operation and support from the people who know the solution.

You can stop after each step without the effort being wasted.

What the solution usually consists of

We decide exactly what is needed together

Exactly what it takes, we work out together in the pre-project. A challenge like this one we usually solve with one or more of these approaches.

  • Digital advice Strategic use of technology and support for your processes, so you get overview, control and better insight into your own data. It is part of most projects.
  • Self-service Giving customers or colleagues a portal or app where they find answers and act for themselves.
  • Integration Connecting your systems so they share data instead of being keyed in separately.

Ready to talk to us?

Contact us

Frequently asked questions

Should customers be able to see their own price?

A meeting without obligation, where we look at your concrete situation. You get a suggestion for the next step and a clear sense of whether it pays off. You talk directly to the people who build the solution.
  • A reply from one of us by the next business day.
  • A no-obligation review of your situation.
  • Clarity on which options are relevant to you.
  • A concrete plan, if you choose to go ahead.

Contact us

We get back to you by the next business day.
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