Solutions

Get email and phone orders done without manual keying

At your company orders still arrive by email and phone, and salespeople spend hours keying them in. We change that. We get the orders done without manual keying and give your customers a faster, more self-service way to order, so your salespeople get their time back to sell. All built on top of the systems you already have. Order automation is in a pilot phase, and we run it on your own orders before anything goes live.

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Sound familiar?

  • Salespeople type instead of sell One to two days a week go on keying email orders into the ERP, line by line. It is your sharpest salespeople doing it, and meanwhile the customers who wanted advice and an upsell are calling. You are paying sales wages for typing.
  • Orders land by email and phone Customers call or write the way they always have, and then someone has to translate it into item numbers and key it in. That only holds as long as there are enough hands. On busy days the orders pile up, and the response time is what the customer feels.
  • Reorder mistakes cost at both ends A wrong quantity or a mixed-up item number in a reorder quickly becomes a mis-shipment, a return and a credit note. It is work you do twice, and each time it costs a little of the trust the customer had that it would just work.
  • The large catalogue makes digitalisation feel daunting With thousands of item numbers and customer-specific prices, getting started at all feels big and risky. You would rather not knock over something that works. So it stays at the talking stage, and everyday life rolls on in the same manual groove.

Not a new system

We build the layer that makes your sales flow, on top of the ERP you already know.

Self-service

Your customers order for themselves, whenever it suits them

Most of your customers order the same items again and again. With simple self-service they can reorder in a few clicks, around the clock, without calling or writing. It gives them a better experience, and it frees your salespeople for the work that really matters.

  • Reordering in a few clicks, around the clock
  • Fewer routine calls to your team
  • Always the right prices from your ERP

What self-service looks like for your customer

To your customer it feels like a webshop that already knows them: they search, scan the barcode on site, or just say the item out loud, see their own standing items at their own agreed price and order in a few clicks, around the clock. And the moment they tap order, it goes straight into your ERP, to the right location, at the right price, without a salesperson keying anything. Try it yourself: scan, speak or search, and watch the right item land in the basket.

Smart lookup: best match first, with alternatives under each item — and we remember your choices for next time.

Recent & most ordered
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    12 DKK/pcs
  • Insulation 95 mm, batts INS-095 Delivered in 2 days
    180 DKK/pcs
  • Angle bracket 90x90, galv. BKT-9090 Delivered tomorrow
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Smart basket

Add items and the basket fills here.

    Behind the scenes

    Behind the scenes the basket is connected to your ERP. When the customer orders, it lands there directly — at the customer’s agreed price, with nobody typing it in.

    Try it yourself: scan, speak or search, set the quantity in the basket and place the order. This is only an example. In reality we connect it to your catalogue, prices, stock and ERP.

    And on mobile

    Scan items on the go

    The same self-service in your pocket: your customer scans a barcode or snaps a photo of the item, and it lands in the same basket, around the clock.

    • Scan a barcode or a photo
    • The app recognises the item and adds it to the basket
    • The same basket as on the website
    Scan item
    Photo Barcode
    Arbejdshandske, oksehud +

    Sell building materials? Then the documentation follows along

    If building materials are part of your range, the documentation from your own system can follow the item when the customer scans or looks it up. If that is not your line of business, we skip it.

    Datasheet and DGNB in one tap

    Scan or look up the item and get the datasheet, specs and DGNB documentation right away, pulled from your system.

    Greener alternatives

    If your data holds greener alternatives, we show them next to the item, so the sustainable option is easy to spot.

    From order to your ERP

    Whatever channel the order arrives on, it ends up in the same place: ready in your system, with you in control.

    1. The order arrives

      Email, phone, PDF or photo. The system captures the order however it looks and gathers the lines in one place.

    2. The items are found

      Our engine understands what the customer means, even when they write in their own words rather than item numbers, and finds the right item at the right price.

    3. The order is prepared

      Most of it is placed ready in your ERP automatically. Every line comes with a confidence, and you only check what the system is unsure about.

    4. Everyone is notified

      You confirm, and the rest runs on automatically: the customer gets their confirmation, the warehouse a pick notice, and the salesperson only hears from the system when something needs a hand.

    • Always your agreed prices from the ERP
    • Errors caught before they become mis-shipments
    • Nothing is posted without your approval

    An ordering agent built to gather your orders

    It is built to capture orders from your channels and place them ready in your ERP, so your people no longer have to key them by hand.

    Intelligent search

    Starts from the customer and suggests the right products from behaviour and history, so the right thing is easy to find.

    Efficient ordering

    Built for large catalogues and repeat orders, so even the big purchases go quickly and smoothly.

    Close integration

    A solid layer between the platform and your ERP and PIM, so data always matches. The solution is modular, so new features connect on as you grow.

    Learns from the corrections

    Matching and recommendations get sharper the more the system sees of your sales and your corrections.

    The experience we build it on

    These numbers are from apps and data-driven solutions we have built for some of the largest B2B companies in the country, not from order automation. But it is the same team and the same engine we build the order automation on. On the order automation itself we do not yet have production numbers, and we would rather say so than dress it up.

    • 150drivers use the Bygma app every day
    • 99.8%uptime in daily operation
    • 110,000+users on solutions we have built

    What does manual order handling cost you today?

    Manual order handling on email and phone steals hours from sales. See what it costs today and how much time you can free up, so you can judge the business case on your own numbers.

    The figure is the value of the time you free up and can move to sales and customer service. It is not an automatic saving on the payroll unless you reduce headcount.

    Your manual order handling takes about

    1,833 hours a year

    641,550 DKK/yr


    We estimate about 65% can be automated

    Free up about 1,191 hours a year

    417,008 DKK/yr

    Large potential

    That is about 26 hours a week you can move from admin to customer service.

    How we assess the business case

    With your numbers, a solution costing up to about 210,000 DKK will typically pay for itself within 3-6 months.

    That ceiling typically sits in the prototype-to-MVP range: a prototype on your own data is usually under 100,000 DKK, an MVP in operation 100,000-250,000 DKK. Guideline only, it depends on scope.

    We only start if the business case shows it pays for itself within about 3-6 months. If it does not, we say so.

    How we calculated this
    50 orders/day x 10 min= 8.3 hrs/dayx 220 working days= 1,833 hrs/yrx 350 DKK= 641,550 DKK/yr65% automated-> 1,191 hrs, 417,008 DKK417,008 DKK / 2 (6 months)-> ceiling about 210,000 DKK

    Interested in a more concrete assessment? Contact us, and your calculation comes along automatically.

    Contact us

    Order handling is often the first area companies automate, rarely the only one.

    The 65% is an experience figure for how much of the order handling can typically move to automation once order data is structured. We check it on your own numbers before we start.

    How you get started, and feel the value

    We do not start with the technology, but with your own orders and your everyday work. We do not touch your ERP along the way, and you do not have to wait long to feel the difference.

    1. 1

      Order-flow analysis

      We review your real email orders and ordering flow and work out where the time goes. A scoped engagement, no commitment to build.

      You get a clear picture of where there is most to gain, in hours and kroner.

    2. 2

      Pilot on your own data

      We set up a scoped solution on your own orders and prices, alongside daily operations, without touching your ERP.

      You watch the system match your own orders before anything rolls out.

    3. 3

      Live, with you

      We connect it to your systems and stay on as a lasting partner, keeping it running and getting sharper.

      Less typing, self-service reordering and fewer calls, as the system gets to know your orders.

    Be in early

    The engine and the experience we already have. What is new is packaging it for your order flow, and that part is still in a pilot phase. So we run it first on your own orders and only take it further if it works on your numbers. You are in early, you shape the solution to your catalogue and the way you sell, and you get going ahead of your market.

    Why it is a safe decision

    You build on top of what works, and you see the value before you commit.

    Senior people from day one

    The people who understand your business are the ones who build it. You are not handed to juniors after the first meeting, and that takes the risk out of the partnership.

    Diagnosis before building

    We start with a scoped analysis of your own orders, so you know where there is most to gain. You only commit once the numbers are on the table.

    The system only touches what it is sure of

    The lines the system is sure of are placed ready automatically. The rest it lays out for you and asks a member of your team to check before anything is posted. You have the final word on every order.

    A partner that stays

    We stay on as your advisor after launch and keep developing the solution as your business changes.

    What you get out of it

    Concrete value you can feel in several parts of the business.

    Scalable sales

    Salespeople sell and advise instead of keying orders in.

    Fewer mis-shipments

    Agreed prices and item numbers come live from your ERP, not from memory, so fewer wrong quantities and mixed-up item numbers turn into mis-shipments and credit notes.

    Customers who wait less

    They reorder themselves around the clock at their own agreed price, and orders that used to wait for a free pair of hands are handled straight away.

    A view of reordering

    You see in one place what customers reorder and when, so you can set your range and stock by what you actually sell.

    What other wholesalers ask

    Book a free order-flow analysis

    We review your real email orders and ordering flow and deliver a short report: where the hours go, how much can realistically be automated, and a ballpark for a pilot. The analysis is free and comes with no obligation, takes a couple of weeks, and you decide for yourselves whether to build on.
    • A quick reply from a real person, not a bot.
    • A short, no-obligation talk about your situation.
    • You get a concrete take on the next step, no sales pressure.
    • You come away understanding what is technically possible, with a clear sense that it pays off, whatever you decide.

    Contact us today

    Get quick answers to your questions within 24 hours.

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